Hi there. My name is Ben Larsen. A sportswriter turned marketing leader turned independent sportswriter, I’m obsessed with expanding thought, changing perspectives, and driving change through storytelling.

By day, I lead Marketing, Communications & Digital Experience for a forward-thinking Berkshire Hathaway insurance company. By night, I work with clients in the sports world to leverage storytelling as a way drive their marketing and personal brand strategies. When I should be sleeping, I and write about the unique side of sports and what they mean beyond the score.

Thanks so much for visiting. If I can be of any help, contact me.